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wirtschaft+weiterbildung - The magazine for the leaders in further education
With 79%, wirtschaft+weiterbildung reaches the highest share of decision-makers responsible for making investments in the field of further education. It takes a close and objective look at trends in leadership, HR development and the use of technology and evaluates them in light of their practical application.
Target group
Executives, Human Resources managers, management trainers and E-learning experts
Performance Data
Circulation audit IVW certified 02/2010
| Circulation Analysis | |
|---|---|
| Printing figure: | 17.247 |
| Actual copies distributed: | 16.246 |
| Total net paid circulation: | 6.004 |
| Subscriptions: | 3.487 |
| Frequency: | 10 times per year |
Advertising Formats and Prices
Prices valid to 31.12.2010. All prices are quoted excluding VAT.
| Size | Position | Type area | Bleed* | Color | Price |
|---|---|---|---|---|---|
1/1  | 176 x 249 | 210 x 280 | sw 4c | 4.000 € 4.800 € |
|
1/2  | landscape portrait | 176 x 123 85 x 249 | 210 x 143 103 x 280 | sw 4c | 2.500 € 3.000 € |
1/3  | landscape portrait | 176 x 81 56 x 249 | 210 x 101 73 x 280 | sw 4c | 1.700 € 2.400 € |
1/4  | landscape portrait 2-column | 176 x 60 40 x 249 85 x 123 | 210 x 80 60 x 280 103 x 143 | sw 4c | 1.200 € 1.800 € |
1/6  | portrait | 56 x 123 | sw 4c | 1.000 € 1.300 € |
|
2/1  | 348 x 249 | 420 x 280 | sw 4c | 7.500 € 8.500 € |
|
* plus 5 mm bleed
Special placements
Inside front cover and outside back cover possible for a 20% surcharge over the basic price (4c).
1/3 page high next to the Editorial possible for a 10% surcharge over the basic price (4c).
Surcharge not subject to discounts.
No surcharge for bleeds/spreads across the gutter.
Special formats
Possible on request
Special advertising formats
Ad flaps
Page-high flaps on the front and back cover. Placement of the ad on the inside and outside of the flap is possible.
The top 140 mm on the outside front cover is reserved for the publisher’s logo and title.
Ad format on outside 70 x 140 mm
Ad format on inside 105 x 280 mm
Price 6,900.- €
Loose inserts
Maximum size 205 mm width x 270 mm height up to 20g
Total circulation 150.- €/1,000
Partial edition insert 180.- €/1,000
Each additional 10g 10.- €/1,000
(Prices incl. share of postage)
Loose inserts in excess of 20g available on request with binding samples
Minimum circulation 5.000 Copies
Deadline for submission 14 prior to publication.
Bound inserts
Format available on request
4-page bound inserts
Total circulation 400.- €/1,000
Partial edition 450,-€/1,000
(Prices incl. share of postage)
All pages must be printed and may not be paginated
Deadline for submission 14 prior to publication
Tip-On-Karte/CD
Postcards 100.- €/1,000
CD-ROM 150,-€/1,000
(Prices incl. share of postage)
Stick-on inserts are subject to special agreement and possible only in connection with a 1/1 page ad.
Placement available on request
Deadline for submission 14 prior to publication
Discounts and Terms of Payment
Discounts on purchases within one (contract) year
| Series discounts | Volume discounts |
|---|---|
| 2 times or more 3% | 2 pages or more 5% |
| 6 times or more 5% | 6 pages or more 10% |
| 9 times or more 10% | 9 pages or more 15% |
Terms of payment
2% cash discount for payment in advance, net 10 days after receipt of invoice
Downloads
Cross-Media
Topic Human Resources
Online
Print
Contact Persons
Director of Sales Print
Klaus A. Sturm
- 0931/27 91 733
- 0931/27 91 477
Advertising Sales
Annette Förster
- 0931/27 91 544
- 09367/98 76 04
Publisher Representatives
Petra Hahn
- 06181/43 68 34
- 06181/43 68 35
Advertising Sales Department
- 0931/27 91 472
- 0931/27 91 477