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Haufe eBooks-Newsletter
Optimize the effectiveness of your advertising campaign through the cross-media combination with our newsletters:
- Increased awareness and a greater reach
- Targeted and direct address to your target group without spreading loss
- Address the decision-making target groups on all levels of communication
Target group
Heads of accounting, financial experts in corporations, company accountants, tax consultants, CPAs, business directors and CFOs, attorneys and qualified company legal practitioners, executives in marketing and sales, media professionals in agencies, CRM experts and CEOs, HR directors, managers and management trainers, E-learning experts, organizations, administrations and lawyers
Performance data
| Subscriptions: | 42,100 |
| Frequency: | monthly |
| Release date: | Thursday |
As of 12/12
Advertising formats and rates
Prices valid until 31/12/2013. All prices are quoted excluding VAT.
Advertising format newsletter
| No. | Type of advertisement | max. Pixel (BxH) | max. KB | Price |
|---|---|---|---|---|
| 1 | Textadvertising with image * | 120 x 120 | 20 | 1,100.- € |
| 2 | ContentAD | 300 x 250 | 50 | 1,250.- € |
| 3 | PromotionAD | 500 x 250 | 50 | 1,250.- € |
File formats: jpg or gif (no animation for textadvertising)
* Text advertising: max. 300 characters, headline max. 65 characters, links max. 40 characters
Special advertising format standalone
Create a newsletter in your own look&feel and adress your target group directly.
| No. | Features |
|---|---|
| 1 | An introduction by our editorial staff |
| 2 | HTML template with your content |
| 3 | Editorial |
Standalone-newsletter on demand.
Discounts and conditions
| 5,000.- € or more | 3 % |
| 10,000.- € or more | 5 % |
| 25,000.- € or more | 10 % |
| 50,000.- € or more | 13 % |
| 75,000.- € or more | 15 % |
| 100,000.- € or more | 20 % |
(as price list, client gross)
Terms of payment
Net 10 days after receipt of invoice
Agency commission
15% for bookings via agencies
Submission of advertising material
Submit 7 business days prior to date of publication to onlinewerbung@haufe.de